Filmstrip

DESKTOP 300x600
MOBILE 300x250 TO 320x480

Filmstrip Wireframe Desktop Graphic

Deliverables & Specifications

SIZE Desktop 300x600
Mobile 300x250 > 320x480
Panels: 5 max
PLATFORM Desktop Mobile
INITIAL FILE SIZE 200K max
HOST-INITIATED LOAD 300K (expansion only)
USER-INITIATED FILE SIZE (MB) Unlimited
MAX TIME / LOOPS ALLOWED

Animation = 15 sec per loop
Loops = up to 3 times

FRAMES PER SECOND 24
VIDEO PLAY Click to Play only. Auto-play allowed in expand panels.
VIDEO LENGTH AND FILE SIZE Max 15-30 sec
Host-Initiated 1.1MB max
User-Initiated 2.2MB max
STATIC | RICH MEDIA Third Party (RM)
VIEWABILITY Jumpstart Ad Specifications comply with IAB Display & Mobile Advertising Creative Format guidelines.

Creatives that don't adhere to spec are not subject to viewability measurement.
TECHNICAL REQUIREMENTS
Z-INDEX N/A
HOT SPOT LIMITATIONS 40%
HOST-INITIATED FILE REQUESTS 15 file requests max during initial file load and host-initiated sub-loads. Host-initiated file requests only available for expansion units.
USER-INITIATED FILE REQUESTS Unlimited
SSL COMPLIANCE All creative tags and accompanying technologies served by tags must be SSL Compliant (HTTPS)
SHARED LIBRARIES Shared libraries are exempt from the ad's file weight calculation. Shared library and their sources must be approved before exemption consideration.
CREATIVE REQUIREMENTS
BORDER 1 pixel black border on all banners
CLOSE BUTTON Always present and clearly defined
BACKUP IMAGE Static | max 100K GIF | PNG | JPG
AUDIO & VIDEO

Initiated on click or tap. Pause/stop function clearly visible.

ASSET DELIVERY 10 business days prior to campaign launch

Jumpstart will charge client for missed delivery of reserved inventory due to late or out-of-spec creative

Guidelines

IMAGES Deliver PSD, Ai & other image files in retina sizes (2x the outlined spec) e.g. 600x500 > 640x960 should be submitted for 300x250 > 320x480 expand units

We support PNG, GIF, and JPG image files; We convert PSD and TIFF files for development

Use PNG files for transparency and animations (animations in PSD files should be in transparent layers)

Reformat your TIFF files before submission. Reformatting TIFF files may result in additional development charges
VIDEO Please clip the bumpers off your videos and follow the appropriate H.264 video compression and pixels width dependent on device (.mp4 is best)
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