Takeover

DESKTOP 900x750 TO 970x90

Takeover Wireframe Desktop Graphic

Deliverables & Specifications

BEHAVIOR Collapses to 970x90 banner after 10 seconds if no user interaction
INITIAL LOAD Max 200K
HOST-INITIATED LOAD 300K (expansion only)
USER-INITIATED LOAD Unlimited
MAX TIME | LOOPS ALLOWED Animation = 15 sec per loop
Loops = up to 3 times
FRAMES PER SECOND 24
CLICK TO PLAY (AUTO-PLAY)
ALLOWED IN EXPAND PANELS
Max 15-30 sec
Host-Initiated 1.1MB max
User-Initiated 2.2MB max
STATIC | RICH MEDIA Site (Static) or Third Party (RM)
VIEWABILITY Jumpstart Ad Specifications comply with IAB Display & Mobile Advertising Creative Format guidelines

Creatives that don't adhere to spec are not subject to viewability measurement
TECHNICAL REQUIREMENTS
Z-INDEX 5000
HOT SPOT LIMITATIONS 40%
HOST-INITIATED FILE REQUESTS 15 file requests max during initial file load and host-initiated sub-loads. Host-initiated file requests only available for expansion units.
USER-INITIATED FILE REQUESTS Unlimited
SSL COMPLIANCE All creative tags and accompanying technologies served by tags must be SSL Compliant (HTTPS)
SHARED LIBRARIES

Shared libraries are exempt from the ad's file weight calculation
Shared library and their sources must be approved before exemption consideration

CREATIVE REQUIREMENTS
BORDER 1 pixel black border on all banners
CLOSE BUTTON Always present and clearly defined
BACKUP IMAGE Static | max 100K GIF | PNG | JPG
AUDIO & VIDEO Initiated on click or tap | pause/stop function clearly visible
ASSET DELIVERY 10 business days prior to campaign launch
Jumpstart will charge client for missed delivery of reserved inventory due to late or out-of-spec creative

Guidelines

IMAGES Deliver PSD, Ai & other image files in retina sizes (2x the outlined spec) e.g. 600x500 > 640x960 should be submitted for 300x250 > 320x480 expand units

We support PNG, GIF, and JPG image files; We convert PSD and TIFF files for development

Use PNG files for transparency and animations (animations in PSD files should be in transparent layers)

Reformat your TIFF files before submission (charges may apply)
VIDEO Please clip the bumpers off your videos and follow the appropriate H.264 video compression and pixels width dependent on device (.mp4 is best)
Awwwards